2024 Best Colleges for Marketing in Texas

We rigorously analyzed earnings after graduation, student loan debt, and a host of other variables to determine what colleges and universities offer the best Marketing programs in Texas. We looked at 54 programs to put our Marketing rankings together to help you find the absolute best schools for Marketing in Texas. ... Read More

If you’re still wondering whether Marketing is the right field of study for you, check out our guide to majoring in Marketing: what you can do with the major, how much you’ll make, and more.

For the purposes of these rankings we prioritized earnings after graduation 6 years and 10 years out for students that majored in Marketing in Texas. Earnings are by no means the most important mark of success for a Marketing undergraduate program, but it is a variable that is widely used across universities and colleges in Texas. In addition to salary, we also provide average student loans metric and other admissions data points.

In addition, if you scroll all the way through the list you’ll find every college or university that offers a Marketing degree in Texas.

Frequently Asked Questions about the Best Universities offering Marketing Majors in Texas

What is the best university for majoring in Marketing in Texas?

Southern Methodist University (SMU) is the best university for majoring in Marketing based on earnings data. On average, graduates from Southern Methodist University (SMU) earned an average of $59,576 2 years after graduating.

What is the cheapest university for majoring in Marketing in Texas?

The University of Texas of the Permian Basin is the cheapest university for majoring in Marketing based on the Department of Education tuition data. On average, students pay $5,250 to attend The University of Texas of the Permian Basin.

What is the most expensive university for majoring in Marketing in Texas?

Southern Methodist University (SMU) is the most expensive university for majoring in Marketing based on the Department of Education tuition data. On average, students pay $48,190 to attend Southern Methodist University (SMU).

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#1 Best College for Marketing
Average Salary $59,576
Average Debt $16,933
Program Size 169
Southern Methodist University (SMU)
4 Year
Dallas, TX
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Southern Methodist University (SMU), located in Dallas, TX has 169 students majoring in Marketing. On average, graduates earn $59,576.
Acceptance Rate 49%
Undergraduates 3,643 students
Tuition $48,190
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#2 Best College for Marketing
Average Salary $58,221
Average Debt $20,665
Program Size 206
Texas Christian University (TCU)
4 Year
Fort Worth, TX
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Texas Christian University (TCU), located in Fort Worth, TX has 206 students majoring in Marketing. On average, graduates earn $58,221.
Acceptance Rate 43%
Undergraduates 2,682 students
Tuition $40,720
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#3 Best College for Marketing
Average Salary $56,505
Average Debt $17,778
Program Size 333
The University of Texas at Austin (UT)
4 Year
Austin, TX
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The University of Texas at Austin (UT), located in Austin, TX has 333 students majoring in Marketing. On average, graduates earn $56,505.
Acceptance Rate 39%
Undergraduates 13,864 students
Tuition $9,806
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#4 Best College for Marketing
Average Salary $53,775
Average Debt $18,167
Program Size 78
University of Houston-Downtown
4 Year
Houston, TX
University of Houston-Downtown, located in Houston, TX has 78 students majoring in Marketing. On average, graduates earn $53,775.
Acceptance Rate 78%
Undergraduates 3,159 students
Tuition $5,780
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#5 Best College for Marketing
Average Salary $50,856
Average Debt $20,323
Program Size 535
Texas Tech University (TTU)
4 Year
Lubbock, TX
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Texas Tech University (TTU), located in Lubbock, TX has 535 students majoring in Marketing. On average, graduates earn $50,856.
Acceptance Rate 63%
Undergraduates 7,618 students
Tuition $8,028
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#6 Best College for Marketing
Average Salary $49,772
Average Debt $18,165
Program Size 394
Texas A & M University-College Station (TAMU)
4 Year
College Station, TX
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Texas A & M University-College Station (TAMU), located in College Station, TX has 394 students majoring in Marketing. On average, graduates earn $49,772.
Acceptance Rate 67%
Undergraduates 15,992 students
Tuition $10,176
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#7 Best College for Marketing
Average Salary $49,475
Average Debt $16,292
Program Size 244
The University of Texas at Dallas
4 Year
Richardson, TX
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The University of Texas at Dallas, located in Richardson, TX has 244 students majoring in Marketing. On average, graduates earn $49,475.
Acceptance Rate 61%
Undergraduates 6,952 students
Tuition $10,864
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#8 Best College for Marketing
Average Salary $48,139
Average Debt $20,554
Program Size 321
Baylor University
4 Year
Waco, TX
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Baylor University, located in Waco, TX has 321 students majoring in Marketing. On average, graduates earn $48,139.
Acceptance Rate 44%
Undergraduates 4,182 students
Tuition $40,198
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#9 Best College for Marketing
Average Salary $47,260
Average Debt $21,334
Program Size 587
Texas State University (TXST)
4 Year
San Marcos, TX
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Texas State University (TXST), located in San Marcos, TX has 587 students majoring in Marketing. On average, graduates earn $47,260.
Acceptance Rate 71%
Undergraduates 8,426 students
Tuition $9,348
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#10 Best College for Marketing
Average Salary $46,342
Average Debt $17,783
Program Size 407
University of Houston (UH)
4 Year
Houston, TX
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University of Houston (UH), located in Houston, TX has 407 students majoring in Marketing. On average, graduates earn $46,342.
Acceptance Rate 60%
Undergraduates 9,386 students
Tuition $8,759
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#11 Best College for Marketing
Average Salary $45,919
Average Debt N/A
Program Size 49
Dallas Baptist University
4 Year
Dallas, TX
Dallas Baptist University, located in Dallas, TX has 49 students majoring in Marketing. On average, graduates earn $45,919.
Acceptance Rate 42%
Undergraduates 1,256 students
Tuition $24,890
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#12 Best College for Marketing
Average Salary $45,618
Average Debt $20,797
Program Size 404
University of North Texas (UNT)
4 Year
Denton, TX
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University of North Texas (UNT), located in Denton, TX has 404 students majoring in Marketing. On average, graduates earn $45,618.
Acceptance Rate 70%
Undergraduates 8,874 students
Tuition $9,730
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#13 Best College for Marketing
Average Salary $44,392
Average Debt $39,555
Program Size 25
University of Phoenix-Texas
4 Year
Houston, TX
University of Phoenix-Texas, located in Houston, TX has 25 students majoring in Marketing. On average, graduates earn $44,392.
Acceptance Rate N/A
Undergraduates 805 students
Tuition $9,834
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#14 Best College for Marketing
Average Salary $44,356
Average Debt $27,000
Program Size 49
Trinity University
4 Year
San Antonio, TX
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Trinity University, located in San Antonio, TX has 49 students majoring in Marketing. On average, graduates earn $44,356.
Acceptance Rate 48%
Undergraduates 559 students
Tuition $37,856
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#15 Best College for Marketing
Average Salary $43,798
Average Debt $28,000
Program Size 47
St. Mary's University
4 Year
San Antonio, TX
St. Mary's University, located in San Antonio, TX has 47 students majoring in Marketing. On average, graduates earn $43,798.
Acceptance Rate 55%
Undergraduates 884 students
Tuition $27,160
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